Is my site mobile optimized?

Google has a lot of algorithms. And the company updates them on a regular basis. But one update that started rolling out Tuesday has tech writers across the Internet warning of a coming "Mobilegeddon."

The change is only taking place on Google searches made on smartphones. The results will favor websites deemed "mobile friendly," giving them higher rankings than sites that are only optimized for desktops and laptops.

Google spokeswoman Krisztina Radosavljevic-Szilagyi elaborated on the changes in a statement e-mailed to NPR. "As people increasingly search on their mobile devices," she said, "we want to make sure they can find content that's not only relevant and timely, but also easy to read and interact with on smaller mobile screens." Google said it has offered tools to help make pages Web-friendly. There's even a Google website that allows you to test any site's mobile-readiness.

Favoring mobile websites on searches made on mobile devices seems like a no-brainer, and in 2015 you'd think most sites have mobile friendly webpages. But a study done by online Internet marketing firm Portent found that a majority of the Web's top sites actually aren't mobile friendly.

Portent tested 25,000 Web pages that were ranked as "top sites" by ranking and analytic websites Majestic Million and Alexa. The study found that 10,000 sites failed Google's mobile-readiness test, including heavy hitters like the Department of Homeland Security and Drugstore.com.

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NAMS Weekly Live Training for Solopreneurs

 

Every week, David Perdew interviews a guest on a particular topic or subject that relates to online marketing. Sometimes it's email list building, sometimes it's Kindle book publishing, and sometimes it's You Tube marketing. But the idea behind all of it is to help small business owners and solopreneurs understand how to use these various online marketing channels to build their own busineses.

I love watching these purly for the education, and for the new ideas that I can implement in my own business. And David works carefully to find the best of the best guests to make sure his audience is getting the right information to help them succeed. You can find the NAMS (Novice to Advanced Marketing System) Weekly Live Training every Wednesday right here.

How to Get Social Media Assistance for your Business With Likeable Local

Is your business looking for a way to effectively and creatively use social media? But maybe you don't have the time to do it yourself?

 

There are lots of options out there, but most of them don't really understand that your goal isn't just to look busy on social media. It's actually to get new customers and make more sales. That's what Likeable Local can do for you.

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